I WILL TRY AND KEEP THIS CONCISE. AS SOME OF YOU MAY OR MAY NOT KNOW, IN VARYING DEGREES, SOME FRIENDS AND I HAVE CREATED A SOCIALLY CONSCIOUS CLOTHING COMPANY – IT IS CALLED SMILE.

THE PREMISE IS RELATIVELY SIMPLE – FOR EVERY ITEM OF CLOTHING WE SELL, WE WILL DONATE A T-SHIRT TO A CHILD IN NEED. ONE FOR ONE.

OUR COMPANYS BUSINESS MODEL OPERATES ON A CHARITABLE NOTION, WITH OUR ONE FOR ONE MODEL BEING OUR BEST WAY TO SUSTAINABLY PROVIDE FOR CHILDREN LESS FORTUNATE THAN OURSELVES. IN DOING SO THIS GIVES THE CUSTOMER SOMETHING OF BENEFIT AT THE VERY SAME TIME HELPS CHILDREN THAT DO NOT HAVE THE PRIVILEGES WE SO OFTEN TAKE FOR GRANTED.

AT THE SAME TIME AS AIMING TO GIVE BACK, WE ALSO LOOK FORWARD TO GIVING PLENTY OF CLOTHING TO LOVELY FOLK AROUND THE WORLD THROUGH OUR SALEABLE ITEMS, AND IN DOING SO WE CAN CREATE A VERY HEALTHY SYSTEM OF GIVING.

EVERY PURCHASE OF A SMILE GARMENT WILL AUTOMATICALLY BE PROVIDING A CHILD IN NEED A BRAND NEW T-SHIRT. GIVE FIRST, WEAR SECOND.

THE PAST 2-3 YEARS HAS BEEN DEVELOPMENT OF THIS NOTION – A NOTION WE FEEL OFFERS A SUSTAINABLE WAY OF PROVIDING FOR CHILDREN IN PARTS OF THE WORLD WHERE SIMPLE THINGS SUCH AS CLEAN T-SHIRTS ARE NOT PLENTIFUL, OR IN SOME CASES, AVAILABLE AT ALL.

AS SUCH, WE HAVE BEEN TRIALING SOME CLOTHING DROPS IN INDONESIA OVER THE PAST 12 MONTHS – AND HAD SOME VERY GOOD EXPERIENCES GIVING OUT T-SHIRTS ON CLOTHING DROPS TO ORPHANAGES IN BOTH BALI AND LOMBOK THROUGHOUT 2010 – THIS CAN ALL BE SEEN IN FILM AND PHOTOGRAPHY AVAILABLE AT OUR WEBSITE.

THE TIME HAS COME TO START OPERATIONALLY TRADING WITH SMILE. OUR BRAND NEW WEBSITE HAS BEEN BEAUTIFULLY CRAFTED AND ANY FURTHER DETAILS, AS WELL AS OUR ONLINE SHOP CAN BE FOUND AT THE LINK BELOW. 

OUR AIM IS TO DONATE AT LEAST 2000 T-SHIRTS THROUGHOUT 2011 – IN BOTH INDONESIA AND CAMBODIA. WE WOULD LOVE IT IF YOU COULD ALL BE A PART OF THIS IN ANY WAY YOU CAN.

OUR GOAL IS ACHIEVABLE, AND FURTHER GOALS WILL BE SET. WE HAVE STARTED RELATIVELY ‘LOCAL’ WITH OUR PLANNED CLOTHES DROPS IN 2011 (BOTH INDONESIA & CAMBODIA), HOWEVER WE LOOK TO BE ABLE TO BE PROVIDING CHILDREN IN NEED CLOTHING IN AS MANY REGIONS AS POSSIBLE, AS SOON AS POSSIBLE, WITH SOME TARGETED AREAS BEING LOCATIONS IN REMOTE AUSTRALIA, PAPUA NEW GUINEA, SRI LANKA AND SUMATRA TO NAME A FEW.

THE MOST UNFORTUNATE THING IS, ONCE WE STOP TO TAKE NOTE, IS THAT THE NEED FOR AIDE IS EVERYWHERE AROUND US. ALTHOUGH AT TIMES THIS NOTION CAN BE A LITTLE DEFLATING, WE WISH TO SEE THIS AS A POSITIVE WAY IN WHICH OUR BUSINESS MODEL CAN ASSIST, IF WE CAN PROVIDE A CHILD IN LOMBOK A NEW T-SHIRT TO ENABLE HIM TO ATTEND SCHOOL AN EXTRA DAY PER WEEK, AND AT THE SAME TIME PROVIDE OUR CUSTOMERS WITH CLOTH THEY WILL LOVE, WE SEE THIS AS A WIN WIN SITUATION.

THE INHERENT BEAUTY IN THIS MODEL IS THAT THE MORE GARMENTS WE SELL, THE MORE CHILDREN WE WILL BE HELPING, AND THE LARGER OUR SCOPE CAN BECOME.

YOU MAY BE WONDERING WHY YOU HAVE RECEIVED THIS EMAIL, AND THE LION’S SHARE OF YOU WILL BE CLOSE FRIENDS OF SMILE CLOTHING.

WE KNOW HOW ANNOYING CHAIN EMAILS CAN BE, SO BY NO MEANS DO WE WISH THIS UPON YOU, OUR LOVELY FRIENDS. ALL THAT WE ASK, IS THAT YOU DELVE INTO OUR SITE, FEEL FREE TO SHOP AROUND, EMAIL US SOME QUESTIONS, GIVE US YOUR THOUGHTS, GIVE THOSE IN NEED YOUR HELP, AND SHOULD YOU THINK OF ANYONE IN THE WORLD THAT WOULD ENJOY THIS NOTION, FEEL FREE TO FORWARD IT ON TO THEM.

WE BELIEVE THAT THE FUTURE OF GOOD COMMERCE NEEDS TO HAVE A HUMAN ELEMENT, NEEDS TO CARE FOR PEOPLE, AND NEEDS TO BE ABOUT MORE THAN SIMPLY TRADING. WE BELIEVE THAT IT FEELS GOOD TO GIVE AT THE SAME TIME AS TO RECEIVE, AND WE BELIEVE THAT YOU WILL FEEL THE SAME.

PLEASE HELP US CREATE SMILES AT: WWW.SMILECLOTHING.CO

GIVE FIRST, WEAR SECOND.

THANK YOU ALL SO VERY MUCH.

SMILE CLOTHING.